International Sports Team
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Project Summary
The Challenge
The client's legal team recognised that a more effective approach was needed. Traditional contracts filled with legal terminology made it difficult for business colleagues to understand the agreements, resulting in frequent requests for assistance from the legal team. Additionally, the outdated and formal nature of the contracts clashed with the client's image as one of the world's most innovative and forward-thinking companies. In response, the client initiated a competitive tender process and chose TLB as their legal design partner. Together, we outlined three primary objectives: simplifying templates for self-service to reduce the legal workload, improving template usability for business stakeholders and counterparts through clear structuring and plain language, and optimising templates for digitisation within their contract database and automation tool, all while ensuring they aligned with the client's brand and tone of voice.
The Outcome
We delivered a suite of fully designed, plain English agreements that aligned with the client's brand and tone of voice. With their contemporary new agreements, the client is conveying to their potential partners that their legal contracts are just as innovative as their cars. By focusing on legal design, the legal team empowered the business to negotiate and complete simple agreements themselves. Now, the legal team has the breathing space to focus on what they should be doing - advising the business on high-risk agreements and strategic issues.
Anonymous
General Counsel
